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President - Peter Tsykov (member of The Canadian Public Relations Society)

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Definition:

Cognitive state can be best described simply as your state of mind. 
Examples of cognitive states:
- interestedness - the state of being interested;
- readiness - (psychology) being temporarily ready to respond in a 
particular way; 
- curiosity, wonder - a state in which you want to learn more about something;
- confusedness, disarray, mental confusion, confusion - a mental state 
characterized by a lack of clear and orderly thought and behavior; 
- certainty - the state of being certain; 
- doubt, doubtfulness, uncertainty - the state of being unsure of something;
- preoccupancy, preoccupation - the mental state of being preoccupied by 
something;
- inwardness - preoccupation especially with one's attitudes and ethical or 
ideological values; "the sensitiveness of James's characters, their seeming 
inwardness"; "inwardness is what an Englishman quite simply has, painlessly, 
as a birthright";
- outwardness - concern with outward things or material objects as opposed 
to the mind and abstract conception with feelings of reality and spatial 
outwardness attached to it";
- forgetfulness - tendency to forget;
(Inwardness is the state of being focused on attitudes and values. If you're 
not feeling good about yourself or the world around you, you may try to 
improve your feelings through inwardness. In this way, you might focus on 
keeping a positive attitude (looking on the bright side) and adhering to 
positive values, such as kindness, compassion, loyalty and honor. 
Outwardness is the state of being concerned with material goods. Going in 
the opposite direction of the example above, you may choose to improve 
your attitude through outwardness. This might mean buying things for 
yourself or others that will make you feel better. This could include some 
nice new clothes, a bigger television, or even a new car.)
- involvement - a sense of concern with and curiosity about someone or 
something;
- bafflement, bewilderment, - confusion resulting from failure to understand;
- assurance, authority, confidence, self-assurance, self-confidence, 
sureness - freedom from doubt; belief in yourself and your abilities;
- reliance, trust - certainty based on past experience;
- distrust, misgiving, mistrust, suspicion - doubt about someone's honesty;
- disbelief, incredulity, mental rejection, skepticism - doubt about the truth of 
something;
- indecision, indecisiveness, irresolution - doubt concerning two or more 
possible alternatives or courses of action;

Every cognitive state has its counterpart.

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